how ndc works

WELCOME TO THE FUTURE OF
AIRLINE BOOKING! AT NDC

We offer modernized solutions to transform how airlines interact with travelers. Created by the International Air Transport Association (IATA), NDC streamlines and enriches the booking process while ensuring personalized travel solutions and a dynamic and efficient experience for your clients and businesses.

A Brief History of NDC
From Idea to Innovation

NDC didn't appear out of thin air, it is the result of
years of technological evolution that brought us here. At a time when
traditional booking systems were limited, offering essential
ticket sales, IATA introduced us to solve long-standing
problems in the airline industry, particularly with outdated
Global Distribution Systems (GDS).

Developed to offer real-time customization and direct
communication between airlines and booking platforms, NDC
carries the potential to showcase more than just flight seats.
With our services, travelers can now access everything from
meal options to baggage upgrades with just a few clicks.

HOW NDC BOOKING WORKS

Implementations & Integration

Airlines first adopt NDC standards, upgrading their systems to accommodate this innovative technology.This allows them to bypass legacy GDS platform and communicate directly with booking systems.

API Connectivity

With NDC, direct connections are established between airlines and booking platforms through APIs while eliminating the middleman and enabling real-time data exchange.

Real-time Search & Offers

Forget about static flight listings, as NDC generates real-time, personalized offers based on traveler preferences and search behavior. Expect dynamic pricing, customized ancillaries, and offers that are customized just for you.

Booking & Confirmation

Once a traveler selects their perfect flight and extras, the booking is confirmed instantly, and the system provides real-time updates, ensuring a seamless and hassle-free experience from start to finish.

WHY NDC IS A GAME-CHANGER

Richer content and dynamic offers

At NDC, you are not just buying any seat, rather choosing from a menu of personalized options, all in real-time.

Real-time updates on availability and pricing

Real-time updates mean that the price you see is the price you get. No surprises, except for a few good ones!

Enhanced personalization based on traveler data

With NDC, the system knows your preferences. Hence, you can expect personalized experiences based on your traveler profile.

Direct promotion of ancillary services like seat upgrades and baggage

From extra legroom to your choice of food, NDC allows airlines to directly promote ancillaries to you, creating a customized experience every time.

NDC VS. TRADITIONAL BOOKING SYSTEMS (GDS)

FEATURE

NDC

GDS

Technology
Modern API-driven system, enabling real-time data exchange and direct communication between airlines and booking platforms.
Legacy systems rely on outdated technology with limited flexibility and indirect communication.
Content Availability
Offers rich, dynamic content (seat selection, meals, baggage, ancillaries) directly from airlines, personalized for the user.
Limited to basic ticket and seat offerings with restricted options for personalizing travel experiences.
User Experience
Personalized experience with custom add-ons, tailored offers, and real-time updates on availability and pricing.
Generic experience with fewer personalization options and delayed updates on pricing and availability.

Where can you find NDC in Action?

Many of the world’s top airlines like American Airlines, ANA, Austrian
Airlines, British Airways, Brussels Airlines, and Cathay Pacific have already
embraced NDC to modernize their booking processes. Thus, whether it is
about offering a customized in-flight experience or streamlining the
purchase of extras, NDC is the one shaping the future of comfortable and
hassle-free air travel.

Unmasking NDC: Separating Fact from Fiction

Have you heard that NDC is just a commercial strategy and thinking
about whether it is true or not? Well, let us do the honors and clarify that
NDC is all about technology; it isn't about selling more tickets but about
selling them smarter. It allows airlines to offer more transparency, better
pricing, and personalized options, elevating the customer experience.

Challenges in Adopting NDC: The Learning Curve

Transitioning to NDC has its challenges. Airlines and travel agencies must
navigate integration compiexities, retain teams, and update legacy sys-
tems. But the benefits are richer content, dynamic pricing, and personal-
ization which are all worth the investment.

The Future of NDC: Sky's the Limit

NDC is just the beginning. With advancements in technology, expect even
more personalized travel experiences, faster booking processes, and en-
hanced customer interactions. The future of airline distribution is bright,
and NDC is the one in the spotlight.

Frequently Asked Questions

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